I’ve never really celebrated Valentine’s Day—it always felt too commercial to me. I believe love should be celebrated naturally, not just because the calendar tells us to.

Since becoming a mom, love has taken on a whole new meaning. It’s the purest form of love—showing up every day, even when you feel like you have nothing left to give. And that love constantly evolves—from the warmth of chubby little arms around your neck to the pride of cheering on your teens.

These days, being truly present feels harder than ever. Technology has a way of pulling us away from the moments that matter most. We scroll through emails while half-listening to bedtime stories, reply to messages during dinner, or get caught up in endless to-do lists.

While the world focuses on romantic love this Valentine’s Day, I see it as a chance to honour the unconditional love that comes with being a parent—the kind that thrives in undistracted moments when we truly show up.

The Power of 'Love-Bombing'

Many years ago, a close friend introduced me to the concept of ‘love bombing.’

“A what?” I asked, expecting something entirely different. But as she explained, I grew curious. The idea came from psychologist Oliver James. Knowing she would never recommend something unworthy; I ordered a copy and was hooked. James explains that Love Bombing helps reset emotional connections, giving children a sense of security and control, strengthening the parent-child bond.

Simply put, it’s about giving your child an intensive experience of feeling loved and in control. For a few minutes a day, or even a weekend, they set the agenda.

It’s simple: Let them pick the game, really listen to their stories or have a movie night with popcorn (mine still love this).

We often feel pressured to show love by buying things. But what kids remember most are the small moments when they feel seen.

Bedtime Bonding

By bedtime, most parents are wiped out (I’ve definitely picked the shortest book some nights).

Even though my tween has outgrown his My Little Morphée, he still gravitates toward small bedtime rituals—and honestly, I secretly enjoy it too. It’s a simple way to unwind together, especially on nights when I’m too tired to read.

So, whether you go all out for Valentine’s Day or prefer to skip the fuss, let it be an excuse to just be there. To love them. To cherish the moments that money can’t buy.

 Written by Jacqui Mills