Guided by a passion for nature and a holistic lifestyle, Danielle Luwes shares her story of navigating motherhood while embracing balance and mindful living.
Tell us a bit about yourself, your family, and your business.
I'm a full-time working mom, a tax practitioner, and a part-time content creator. I have two boys, Liam (5) and Lenny (2), who are the absolute loves of my life. My husband, Callie, and I have been married for almost 8 years, and we have a beautifully balanced approach when it comes to raising our two boys. I’m passionate about mindful parenting, creating quality family time, and making intentional lifestyle choices. My family is my centre—we love being outdoors, especially taking walks in the mountains and on the beach with our dog, Millie. I turn to natural and organic options whenever possible, and that extends to everything from nutrition to home products. That’s where my journey as a content creator began—sharing easy and efficient ways to make more informed choices that benefit the whole family. My journey revolves around balancing my career with my role as a mother.
What challenges did you encounter when becoming a mom and trying to juggle it all?
The biggest challenge was finding a balance between being present for my family and managing my professional responsibilities. I struggled with mom guilt—wondering if I was doing enough at home and at work. Learning to manage time better, letting go of perfectionism, and asking for help when needed were key lessons in making it work.
Your passion for essential oils and holistic lifestyle choices comes across strongly on your page. What inspired this, and what tips can you give other parents who want to include holistic methods into their lifestyle?
My passion for essential oils and holistic living was sparked when I became a mom. I wanted the best for my children, which meant finding natural ways to support their health and well-being. Essential oils have been a big part of creating a calming environment at home, and I use them in everything from cleaning to sleep routines. For parents looking to incorporate holistic methods, I’d suggest starting small—focus on one area, like swapping out chemical-laden products for natural ones, and build from there. Trust your instincts and do what feels right for your family.
Are there any mom hacks or advice you have for other moms that made your life a bit easier with two little ones?
Definitely! Meal prepping has been a lifesaver, especially on busy weekdays. I also found that having a structured bedtime routine using products that support calmness, like essential oils and My Little Morphée, has been amazing for calming the kids down. Another hack is to create ‘stations’ around the house—like a nappy caddy in different rooms—to avoid running around when you need something quickly. And lastly, take time for yourself whenever you can, even if it’s just five minutes of deep breathing or a cup of tea. My biggest mom hack is to be intentionally present (without any distractions) when spending time with your family—not only is it good for your relationships, but it also gives you the much-needed love and support in return, helping to get rid of that ‘mom guilt’ feeling easily.
If you could go back in time 5 years and give yourself one piece of advice, what would it be?
I’d tell myself to be kinder and more patient with myself, to trust my instincts, and know that your children were meant to be yours for a reason. Lean into the beauty and hardships of motherhood, as it’s the most wonderful journey you will ever embark on. It’s easy to feel overwhelmed and think you have to do everything perfectly, but you don’t. Also, don’t be afraid to ask for help—you don’t have to carry the weight of everything alone.
Your son recently started using the My Little Morphée. Has it helped with his sleep and relaxation, and what do you think of the device?
Yes, My Little Morphée has been a wonderful addition to our bedtime routine. It helps calm both of my sons down and sets a peaceful tone for sleep. It has a different effect on each of them: I’ve noticed Lenny (2) relaxes quicker and enjoys listening to the guided stories and soothing sounds. Liam (5) does as well, but he also really enjoys the life lessons from the stories and the meditation exercises. It’s such a gentle and natural way to help them wind down, and I really appreciate the screen-free element.
Don't miss out! We're running a My Little Morphée Giveaway with Danielle, so visit our Instagram page here to enter.